Otto octopus mascotOtto App

About Otto

A calmer home
for a happier you.

Otto takes care of the planning, coordination and decision-making behind your home, so you can spend less time managing life and more time living it.

Otto the octopus juggling laptop, groceries, laundry, bills and a house
A couple relaxing together on a sofa with warm drinks

Less to think about. More time for what actually matters.

The problem

Home shouldn't
feel like a second shift.

Running a home involves constant decision making: remembering, planning, coordinating, and making sure everything gets done at the right time. This mental load is real, often invisible, and frequently falls on one person. Over time, it can lead to decision fatigue, stress, conflict, less free time and lower life satisfaction.

This isn't just a feeling

The research is clear.

Academic research shows that the mental load of household management is significant, unevenly distributed, and has real consequences for mental health, time, and relationships.

Women carry most of it

71%

71% of women report handling most of the planning and organization, even in dual income relationships.

It affects wellbeing

2.6x

People who carry mental load are significantly more likely to report psychological distress.

It impacts relationships

67%

67% of couples report the division of responsibilities as a source of conflict

Based on multiple academic studies. for full references.

A different approach

Managing the mental load isn't the solution. Removing it is.

Traditional apps help you document, track or remember. They still leave you to decide what matters, when it matters, and who should do what.

Otto goes further. It uses AI to take on the decision making itself. Planning, coordinating, delegating and adapting to ever changing situations so you don't have to.

Traditional tools

  • Lists and reminders
  • You decide what to do
  • You assign tasks
  • You keep track
  • Mental load stays with you

Otto

  • AI makes the decisions
  • Automatically delegates
  • Adapts to real life
  • Tracks everything for you
  • Removes the mental load

A better way to share a home

Fair means the whole picture.

Otto's delegation engine creates a fair distribution of responsibilities by looking at the full context: Time availability, shared bills, workload, individual preferences, task difficulty, frequency, and more.

It adapts to your unique living situation, whether you live with a partner, roommates, or on your own, so no one has to be the default planner, and you can reduce decision making fatigue when you get home.

Time availability
Financial contribution
Type and difficulty of tasks
Likes and dislikes
Frequency and timing
Everyone's overall load

How Otto started

It started with a question.

When I first moved in with my partner, it was the first time I'd shared not just a space, but all the little responsibilities that come with it.

I have ADHD, we had completely different routines, and somehow the smallest things became surprisingly difficult to coordinate. Did we buy the same groceries? Who was making dinner? When were we doing laundry? Had the cat already been fed?

We weren't unwilling to help each other. There was simply too much to remember, coordinate and communicate all the time.

“AI it's everywhere. I wish AI could just figure this out for us.”
He said, half joking, one day

I'm a software engineer, so I started wondering: Why couldn't it?

That question eventually became my University research into mental load, delegation algorithms and AI, which then became Otto.

Otto the octopus mascot

The story behind the name

People aren't octopuses.

When I was a kid, I heard this a lot:

“One moment please, I'm not an octopus.”
My mother, usually while already doing several things at once

It was usually said while she was already doing several things at once, and it always stuck with me.

Years later, while thinking about what it takes to organize your life, the phrase came back to me.

People aren't octopuses. And they shouldn't have to be.

Otto comes from otto, the Italian word for eight, and the octopus behind our logo.

It's a small reminder of a bigger idea: you shouldn't need eight arms to keep up on things. There's a better way.

Our mission

A home that takes care of itself.

We believe technology should give us fewer things to think about, not more. Otto exists to eliminate the mental load of running a home, so people can come home, switch off, and spend their energy on what really matters — rest, connection and the life they want to build.

Illustration of a cosy home with a heart above it

A brighter, calmer future

This is just the beginning.

Our goal is for Otto to become a household essential — from university dorms and shared apartments, to couples moving in together, to anyone building a life at home. A world where household mental load is no longer something people have to carry, and where a calmer, more balanced home is within everyone's reach.

Be part of it